There is a very high failure rate among those in network marketing/MLM.
One of the biggest reasons I see for failure is the “I can’t afford it” syndrome.
The average cost to join an MLM company is $500. The average monthly product requirement is $100. So, by month three, the average network marketer has invested $700 into his/her business. At that point, they have exhausted their warm market. This is the point where most people give up and quit.
They claim they have invested too much money so far and “can’t afford” to invest any more into learning how to properly market their business beyond their warm market.
If anyone seriously thinks they can start a business for $700, not market it properly, and make it a success, they are nuts.
We need to stop marketing MLMs to people who do not have the resources to make it into a successful business. This is why network marketers get such a bad name. People who are building a business lie to their prospects and tell them it’s easy. They tell them that they can “fire your boss tomorrow” among other things.
Are you ready to stop lying and learn how to attract those who can afford to build a business? If you won’t put money out to make your business successful, don’t expect those you bring in to do it either. You really can’t afford to NOT spend money on your business. Your return on investment – IF YOU IMPLEMENT WHAT YOU LEARN – will be huge if you go to the right person to learn.