Tag Archives: Business People

Online vs. In Person Prospecting

QandAsmallI’ve had many people ask me how online marketing differs from in person marketing.  The short answer…

It doesn’t!

Why would I say that?  Just like in person, when you are using social spaces online to prospect (market your business), you are dealing with real people.  Many people mistakenly think that they should conduct themselves differently online than the do offline.  That couldn’t be further from the truth.

Many times in my trainings, I’ve said “If you wouldn’t say or do it offline, don’t say or do it online”.  The next time you feel the need to scream at everyone you know on social spaces about your wonderful business, STOP!!  THINK!!  Ask yourself…would I do or say this in person?

Shouting about your business online is like jumping on a table in the middle of a party and yelling about your business.  However, if you set up your profile properly, you can be the interesting person who everyone wants to ask about their business.  People will come to you and ask you to tell them more if they like what you’ve set up on your profiles.

This is why a clear, concise, “About Me” statement on your cover photo is so important.  It’s also important that you learn how to properly repost photos so you are not sending people to the sites of other reps when you post them.  There are many, many ways you can go about setting up your profile so when you do go out (on social spaces) and socialize, people will come look to find out who you are and what you do.

 

 

What is MLM or Network Marketing?

I had not intended to actually begin my business until December 1, 2012.  I had a few things that I needed to finish up during the month of November before I could concentrate fully on getting my new business up and running.

That plan, however, was derailed, but it was derailed in a good way.  I have had quite a few people already ask if they could join my new business.

THIS  is what I teach people.  People join people they know, like and trust.  I’ve positioned myself over the years in front of these people.  They didn’t even know yet what company I was joining, but said “I want to be on your team”.   That is powerful.  My new business is an MLM (Network Marketing) company.

What is MLM or Network Marketing?

Let me first explain what happened to me in 1985 shortly after I graduated high school.  I was approached by a gentleman who was involved in a company called Amway.  He explained the business to me by drawing a bunch of circles on a white board and talking about leveraging the time and efforts of others.  He explained a business where you not only get paid on your efforts but on the efforts of everyone you bring in as a business partner and everyone they partner with and so forth.   I LOVED that concept.  I’m always looking for ways to work smarter, not harder.

However, I was young and didn’t really understand what I had.  I tried this whole thing called Network Marketing or MLM (Multi Level Marketing) and it just didn’t work so I quit.  I joined a few different companies over the years, but really didn’t know what I was doing or how to do it.  About 12 years ago I decided to buckle down and really learn this business.  I got involved with a home party company called Petra Fashions.   I would go to people’s homes and do parties for them and sell lingerie.  I loved it!!  I had fun, I made money and it was great.  After a few years, my friends and their friends and everyone I talked to had more lingerie than they knew what to do with and the business just kind of fizzled out.

That’s when I realized if I was going to do this and have it last, I needed products that people would want to purchase over and over again.  Consumable products.  Over the past 10 years, I joined a couple different companies and learned a LOT through trial and error.  Most was error, but that taught me what doesn’t work.  In 2005 I joined a company and took all that I learned over the years and implemented some strategies (still learning more as time went by) and built a good sized business.  I was having fun and making money and it was the best of both worlds.  During that time, I was also teaching classes for people who were building businesses just like me.

In 2010, I decided that teaching was what I felt led to do.  I also, however, felt that being involved in my own MLM company while coaching others would be a conflict of interest.  I didn’t want my clients to feel uncomfortable thinking I may want them to join my business.  So, I left my network marketing company and began my coaching business.  Over the past two years I realized something.  I was teaching others to be successful in THEIR businesses and they were making more money than I was doing coaching.

So…after some soul searching and talking to others, I decided to get back into MLM because I was leaving a lot of money on the table.

Here’s the best part about working an MLM company…I get paid a commission on anything that people purchase from my site.  Just like any other sales person in the world.  The difference is that I get a larger commission than most salespeople do.  Most times, a salesperson sells a product and they get a very low percentage of the cost of the product.  This is because in order to bring the product to market, the product generally goes through channels.  The more people and advertising involved in bringing a  product to the end consumer, the less commission can be paid to the salesperson.  Even large stores like Walmart or Target or Wegmans, etc… have costs involved with bringing their products to the end consumer.  This means either the price goes up or the store gets less money.   With MLM, the product generally goes direct from the manufacturer to the consumer.  The person who introduces the consumer to the product gets a bigger portion of the pie because there are no other channels involved.  No advertising.  It’s all word of mouth by the independent representative (rep) to the consumer.

There is a popular program out there by Direct TV.  If a Direct TV customer recommends the company to a friend and the friend starts their own service, Direct TV gives a $10 credit for 10 months to the person who referred the new customer.  BUT…in this case, they are capped at the amount of their bill.   If their bill is $50/mo and they refer 10 friends, they only get a $50 credit for 10 months.  After the 10 months, they are done.  But…with MLM, I continue to get paid a commission (actual money, not just a credit on my products) as long as the person remains a customer or a rep.

Social Networking To Build Your Business

IMAGINE…People asking to buy your product/service or join your business instead of you asking them.

IMAGINE…Never having to “pitch” your product, service or business again, but instead having people wanting to know more about what you do.

Find out how a clearly defined target market and a clear, concise “About Me” statement can help you use social spaces to make sure you never have to “prospect” again.

On this free call, I will show you how to get your product, service or business in front of the right people so you can stop spinning your wheels and finally become profitable.

Stop wasting time on marketing methods that are not working. 

Your time is valuable.  Why waste it?

Get the free call recording here

Why Not Join Me and Start Your Home Business Today?

I am so excited!! I loved my home based business! It’s so easy.

All I have to do is show people how to turn an everyday household expense into an income. It’s unlike any other business I’ve done. I don’t have to ask people to spend ANY new money out of their budget. I simply show them how to shop at a different store for the same products they are buying now and my company pays me for showing them the new store. That’s it. It’s so simple.

In the past I’ve built businesses talking people into buying overpriced miracle juice and magic supplements. No more. The products at the new store I help people shop at are competitively priced.

How can we do that? How can we sell competitively priced products that people are already using on a daily basis? My business partner is the manufacturer of the products.

In a traditional MLM type structure, the products are manufactured by a manufacturer. They are then sold to the company. The company pays reps to sell them to the end consumer. This one extra step adds to the cost of the product to the end consumer.

In a traditional business, the products are manufactured by a manufacturer, then sold through reps to a store, then the store advertises to get the word out and then the products are sold to the end consumer.

Let’s take a look:

Traditional Business = Manufacturer => Wholesaler => Store => Advertising => End Consumer

Traditional MLM = Manufacturer => Company => End Consumer (Commission goes to MLM Rep)

My business = Manufacturer => End Consumer (Commission goes to Direct Marketing Rep)

So…the cost of products in my company can be competitive with major brands. This is very important. One of the major tests that is looked at when determining if a business is reputable is to ask this question:

Would you buy your products for the price you pay for them even if there were no business opportunity attached?

If the answer is no, then you are not in a good business model. Many people in traditional MLMs are forced to buy a lot of products to qualify to earn commission. Many people in traditional MLMs are forced to buy a bunch of product up front and then hope and pray they can sell it to someone and make money. That’s so sad. No matter what, don’t get roped into one of these types of businesses. You will be struggling forever and gaining very little ground.

Look for a business with a low cost to enter. Many charge hundreds or even thousands to join. Look for a business where you are not forced to load your garage with product just to qualify for bonuses. Many of them make you buy hundreds of dollars of stuff you would never buy otherwise EVERY month.

I love that I simply purchase better quality products that I would have bought elsewhere anyway AND I save money doing it. Then I make money showing others how to do the same thing. That is (for me) the PERFECT business. No spending money on stuff I don’t really need or want. No buying tons of stuff only to hope that I can sell it.

If you are interested in finding out more about what I do, just drop me an email at roxanne@roxannegreen.com or call me at 315.236.2119 I’m happy to help.

Today is the first day of the rest of your life. What will you do with it?

I’ve Been Away for a While

On October 1, 2011, our family finally moved back to our hometown of Cato NY so we could be closer to friends and family. I am so happy that we aren’t stuck out at the end of the Earth in a tiny little house in Fair Haven anymore. Our new home is about twice the size of our old one. If I must be in NY (I would prefer to be in a warmer climate) I prefer to live in Cato. It’s a small town…one of the ones where you blink, you miss it…and I love living where I know almost everyone and almost everyone knows me. I go to the store and meet up with at least 5 or 6 people I haven’t seen in a while and am happy to catch up with.

Anyway…We are pretty much settled in and I’m back up and running as a full time work at home mom.

Many of you know that I am a business coach. I help technologically challenged entrepreneurs and small businesses market online using social spaces. I’ve been helping people create an income from home for around 12 years now.

Among others, I teach a course called “Cash in on Your Passion” where I help people figure out what their passion is and how to make money doing what they love. That course is one of my best sellers. Many people who go through the course decide that they either don’t want to build a business from scratch or they just want something where they can basically “paint by numbers” and build a business. For these people, I had nothing to offer them.

That has changed!! I am beginning a new business where I can help people have their own business and all they have to do is “paint by numbers”. Follow the steps, in sequence, and they will be successful. Now…don’t get me wrong…this is NOT something where you can sign up, do nothing and make money. Notice I said “follow the steps, in sequence”. This means there is going to be work that you have to do in order to find success. Honestly, anything that is worth investing time, effort and money into is going to take work. Not one person has ever had a successful business magically appear with their name on the checks. There are unscrupulous people out there that will try to convince you if you give them your hard earned money, you can sit back and do nothing and get paid. If you live in fantasy land, that may work. 😉

I will be updating my blog and letting you know when I am ready to begin accepting business partners to “paint by numbers” with me. In the meantime, if you just can’t wait for the announcement, fill out the form HERE to be put on the Priority Notification List and you will be in the first group to get information about this new business venture.

Stay tuned!! I will be posting updates on a regular basis now that I’m settled in and actually have an office to work in. 🙂